Our suite of mystery shopping services goes beyond in-store visits. It embraces face-to-face, telephone and online points of contact with your consumers so that you can accurately track and improve customer experience.
We even monitor and audit social media and online chat to gather consumer views and continuously compare them to your sales performance. This enables you to make informed decisions, adapt sales strategy and measure the impact of sales promotion campaigns.
At CPM, whether you are looking for comprehensive auditing of consumer behaviour, net promoter scores, or retail compliance, we will build a bespoke programme for your brand anywhere in the world.
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