Category Archives: Services


Services
Active Selling
CPM’s active selling programmes deliver a real conversation between our clients' brands and their customers.

Active selling is the most interactive marketing tool available because it gives you the ability to communicate with your customers' five senses simultaneously when they are most ready and able to buy.

 

CPM’s active selling teams educate through lively, enthusiastic demonstrations, illustrate with a range of mechanics to engage shoppers, removing barriers to purchase and increasing sales and brand loyalty.

Our services include...

Case studies

Connect with us

Find a Sales Solution

Services
Locations in Southeast Asia
CPM Singapore provides contact centre services out of several locations in both Singapore and Malaysia. Both countries offer unrivaled access to most Asian languages and are ideal locations to operate multilingual contact centre services from.

In Singapore we operate a boutique 30-seat contact centre where sales agents from Singapore and other nationalities support sixteen APAC markets. As it’s a fast developing country with a favorable stable climate and a highly skilled talent pool, many multinationals have chosen Singapore as their regional headquarters. Our clients range from industries such as IT, Consumer Electronics, Life Science, Finance & Insurance, FMCG and Government Services.

 

Kuala Lumpur is our premier low-cost multilingual contact centre site; boasting access to one of the richest multinational, flexible and highly educated labour pools in the APAC region. Kuala Lumpur has been identified by many independent research bodies as the prime APAC location to offer the optimum mix of a plentiful supply of skilled, multi-native APAC wide agents on a centralised basis, cost effectively.

 

CPM offers several locations out of Kuala Lumpur and Petaling Jaya that range from a boutique 25-seat office to larger requirements of up to 1,700 seats.

Our services include...

Case studies

Connect with us

Find a Sales Solution

Services
Inside Sales & Account Management
Maintain strong contact with your client base with CPM’s Telephone Account Management (TAM) services.

Telephone Account Management can be an effective, stand-alone sales tool, or a key component of an integrated sales drive working in harmony with CPM’s field sales teams.

 

TAM reduces non-productive travel time, allowing you to reach and engage with more customers every day and focus your face-to-face selling activity where it will be most effective.

 

Every CPM telephone account management solution is tailored to your requirements and provides a unique mix of inside sales programmes, technical support, partner relationship management, retail ordering and stock placement services.

 

Our bespoke TAM solutions will maintain your customer relationships, build long-term brand loyalty and drive sales.

Our services include...

Case studies

Connect with us

Find a Sales Solution

Services
Telemarketing
CPM’s global 3,500 telesales specialists will deliver over US$500m in sales for our clients this year.

Working with us, you will have access to our contact centre teams specialised in developing and managing high-performance telemarketing and lead generation campaigns for national and international clients.

Custom built to match your needs; our seamless contact centre sales solutions blend tactical data cleaning and data qualification with multi-stage lead generation and appointment setting for successful B2B and B2C telesales campaigns.

The art of good telesales performance is contact centres that deliver a measurable, trustworthy service to customers that grow sales and build brand loyalty.

Our services include...

Case studies

Connect with us

Find a Sales Solution

Services
Contact Centre
CPM is an international contact centre specialist with a footprint spanning America, EMEA and Asia-Pacific.

That helps you because we protect and grow your market share by delivering exceptional customer experiences and high performance telesales programmes on a local, regional or global basis.

 

Every day, over 3,500 international contact centre employees provide bespoke, multilingual, customer support solutions, in 26 languages, across 92 markets. We engage thousands of consumers in positive conversations through inbound and outbound telesales, telephone account management and customer service solutions.

 

CPM’s highly trained contact centre teams become your brand ambassadors. Combining industry knowledge and insight with the latest contact centre technology, you enjoy highly efficient telesales, customer service and technical support teams, and your customers get an exceptional contact centre experience.

Our services include...

Case studies

Connect with us

Find a Sales Solution

Services
International Contact Centre
CPM’s international contact centres are based around the globe and can truly offer a multi-continent customer contact and/or sales service 24 hours per day, 7 days per week. Our hubs can be found in key strategic locations such as Spain, UK, Australia, Singapore, Malaysia and the US from where we provide local, regional and global services for our clients.

Every day, over 3500 international contact centre employees deliver bespoke and multilingual solutions, in 26 languages, across 92 markets. We engage thousands of consumers in positive conversations through inbound and outbound telesales, telephone account management and customer service solutions.Visit the site

Our services include...

Case studies

Connect with us

Find a Sales Solution

Services
Customer Care
Outstanding customer care leads to strong, loyal relationships.
The satisfaction of your customers is paramount, which is why our front-line customer care specialists are experts in listening to, engaging with and supporting your customers.

We are not just talking about great customer service outsourcing; we help you forge authentic human connections that fulfil your brand’s promise and delight your customers.

 

How can you be sure we know what we are doing?

 

CPM’s customer contact centres engage in over 27 million customer conversations every year. Our multilingual customer support teams become your customer care teams, speaking in 26 languages across 92 markets around the world. Inbound response handling, technical helpdesks and care lines all provide opportunities for relationship development that turns repeat customers into lifetime customers and advocates for your brand.

 

Our online customer service teams monitor and engage on social media to manage all your online communities and facilitate customer conversations with online technical support.

 

From strong sales support through online order management, order tracking and payment processing services, CPM delivers complete customer care solutions.

Our services include...

Case studies

Connect with us

Find a Sales Solution

Services
Sales Activation
When it comes to sales activations, over the next 12 months, we will carry out in excess of 1.5 million sales demonstrations and sampling days with the sole objective of turning shoppers into buyers.

Founded on the belief that it would only sell if it could be seen, we take a creative approach to active selling.

Retail activation and employee engagement form part of our experiential marketing approach to sales promotion. This could be building a team of enthusiastic ambassadors for your brand directly encouraging consumers to connect with you through trial and adoption. Alternatively, it might be a more complicated sales proposition where people are invited to learn more through an experiential marketing campaign that engages your customers and immediately boosts sales.

CPM has been creating world leading events and promotions for over 80 years. We pioneered active selling, and we continue to innovate and develop original sales activation programmes every day.

Our services include...

Case studies

Connect with us

Find a Sales Solution

Services
Merchandising
Effective merchandising and retail displays - two key elements to driving sales and gaining a true in-store competitive advantage. The retail division of CPM is where our story started, and no one knows more about effective merchandising and building productive relationships with retailers.

For over 80 years we have constantly learnt and reapplied our knowledge and merchandising experience to point of sale (POS), promotional management, new product launches and of course, visual merchandising.
 

Merchandising is a key sales promotion tool. We will support your investment with our mystery shopping team to ensure POS compliance and provide you with fully audited reports.

Our services include...

Case studies

Connect with us

Find a Sales Solution

Services
Auditing
Comprehensive retail auditing is more than just delivering point of sale compliance (POS Compliance). CPM's field research teams make over 20 million visits to retail stores every year, gathering sales intelligence that leads to fact-based insights that will help influence your relationship with retailers and drive consumer sales.

Our suite of mystery shopping services goes beyond in-store visits. It embraces face-to-face, telephone and online points of contact with your consumers so that you can accurately track and improve customer experience.

 

We even monitor and audit social media and online chat to gather consumer views and continuously compare them to your sales performance. This enables you to make informed decisions, adapt sales strategy and measure the impact of sales promotion campaigns.

 

At CPM, whether you are looking for comprehensive auditing of consumer behaviour, net promoter scores, or retail compliance, we will build a bespoke programme for your brand anywhere in the world.

Our services include...

Case studies

Connect with us

Find a Sales Solution



WATCH OUR SHOWREEL
CPM JOBS
Top